Visual Brand Identity
Logo
Coco: chocolate branding
Designed this logo for a fictional chocolate brand called Coco, intended for engraving onto the chocolates. It features visual elements inspired by cocoa beans, creating a clear connection between the logo and the product. The minimalist design emphasizes simplicity, ensuring it remains memorable and timeless.
Technique: digital media
Year: 2021
Software: adobe illustrator
Business Card
Designed for a beauty and cosmetics brand includes two variations. Design 1 positions the logo at the golden point with feminine imagery and a cosmetics-inspired color palette. Design 2 centers the logo against a textured hair-like background, using colors that match the brand. Both cards feature a QR code and contact information on the back for easy access.
Title: business card design
Technique: digital media
Year: 2021
Software: adobe illustrator
Paper Stationery
Designed for the Firefighter Department, this project includes multiple layout variations that showcase the department’s logo and official colors. All essential information is included, with several front and back design options exploring minimal and varied compositions while ensuring a simple and professional appearance.
Title: letterheads design
Technique: digital media
Year: 2024
Software: adobe photoshop
Identity Design
Designed a branding campaign for Shadnoosh, an Iranian tea and herbal infusion brand meaning "drink with joy." It aims to make regional teas and herbal infusions from various provinces easily accessible nationwide, addressing the lack of convenient access to these local products. The brand development included creating a color palette for its visual identity, logo design, and a slogan, with room for future growth and enhancement.
Title: Shadnoosh project
Technique: digital media
Year: 2025
Software: adobe illustrator
